When the car purchase occurs, most customers expect their sales representative to help find a different vehicle. But one person at Missouri Toyota is the transfer of customer service to a completely different level, as he provided to help the customer find something that her boyfriend has definitely seen.
Tiktok Lex (@ExSellswhips), According to his CV, the CAOD TOYOTA sales representative at Cape Girardeau, Missouri, participated in a 11 -second video clip on August 26, picking up unexpected transformations that could occur in car sales.
The relatively new creator, who only started publishing in late August, describes himself as “your favorite sales delegate!” In his autobiography – this video may support this claim.
No sale
The video, which was appointed to “Redrum” of 21 Savage, opens with a young woman in a white blouse and pants sliding a set of car keys through a LEX agency sales office. The text of the text reveals its dilemma: “My friend said that I have to return this.”
Any seasoned sales representative may have an intuitive understanding of what consumer’s research suggested for a long time: that people We know personally It is the biggest impact on car purchase decisions Others are important You have a particularly decisive role.
Lakes seem to respond to a professional courtesy. His success is the text to him, “Don’t worry! We can find a new one for you.”
The video then displays the pair on the same side of the office, focusing on the Lex screen, with its passing through what viewers may assume is vehicle lists.
A conspiracy of development
But in the second eight sign, the video takes an unexpected turn. A close snapshot of the Lex screen reveals that the customer does not help find a new car at all-it indicates a man without a shirt on the screen, apparently helps her find a new friend instead.
Twist explains expectations while providing comic comment on relationships and buying cars. Instead of trying to persuade the customer to keep a vehicle, her boyfriend rejects her, cuts off directly to what she sees the real problem.
When the sales strategy meets the advice of the relationship
This type of scenario is not quite strange to car sales representatives, who often find themselves moving into the dynamics of the complex relationship during the main purchases. Many researchers argue that buying decisions often includes husbands, Parentsand childrenAnd Entire families With different priorities, budgets, and preferences.
In real life, sales professionals may focus on finding a common ground between partners or the proposal of vehicles that meet the standards of both parties.
The exaggerated Lex approach highlights how the relationship problems can sometimes overwhelm the actual decision -making process.
Community response: the full approved service
The Tiktok community adopts the LEX unconventional customer service approach. MEAG user completely summarized: “The curse of this full service”.
“My clients deserve only the best”, accompanied by Mimi, explains Justin Bieber, making a heart shape on his chest with his fingers.
Other viewers expressed humor, with the “Got EM”, while Rach Co expressed her enthusiasm: “I am with her !!!”
I realize the intelligence of this concept, describing it as a “consuming comedy”, which gained a recognition from Lex, “You are getting it.”
The bottom line
Lex approach may not recommend customer service in traditional training guides on sales, but its video mostly shows how creativity and humor can make the car content stand out in the crowded social media scene. A 11 -second clip is a comment on the dynamics of the relationship in the purchase of cars and a smart piece of marketing in agents.
For customers who face similar situations, the video is a great reminder that the problem sometimes is not the car – it’s the person asking you to return it. For sales professionals, it indicates that thinking outside the box (or in this case, outside LOT) can create an unforgettable content that resonates with the masses that exceeded the advertisement of traditional cars.
Motor1 Directly LEX messages on Tiktok with a comment request. We will update this if responded.
